Back to Work
Branding
Flux Rebrand
A confident identity system for a creator tools company moving from beta product to public launch.
FLUX
Creative direction
We shaped a visual system around a small set of recognizable moves: stronger type, repeatable art direction, and flexible modules that can hold campaign, product, and launch content without feeling patched together.
Result
A sharper brand story, launch-ready visual system, and a set of flexible campaign templates.